dancing between theater, design, pyrotechnics and gardening

From Dance to product design

Eldblóm - Flowers of fire by artist Sigga Soffía is a shapeshifting project. A dance performance that evolved into a fireworks show that transformed into a flower installation that grew into product design: flowerboxes, fragrans and a liquor. A new drink on the market named "Liquid Choreography or „Eldblóma Elixir" a drink that has a high % of contemporary dance. It is the Icelandic Spritz made to be poured into dry champagne. The spirit of the drink is made from one of the fireflowers, chrysanthemum chispa, grown from seed in Iceland. It takes 5 months to grow the flowers for each batch, wild rubarb and artic thyme is handpicked by contemporary dancers and then the Elixir is of course bottled by ballerinas. To promote the products Sigga Soffia has created an event, a mixture of storytelling with a dash of taste and scent and a crash course in dancing with a champagne glass. This brings us full circle back to dance.

From singing one of the lead roles in the Opéra de Rouen in France, dancing at Paris fashion week, to choreographing a dance performance for 3 tons of fireworks in the center of Iceland's capital, Sigga Soffia explores movement in all its forms and mediums. Now a published author she moved from poetry to the stage of the National theater where she wrote and directed her first play.

Moving from dance to product design Sigga Soffia now has 3 products made from movement and more to come. At design march an Exhibition displaying Eldblóm at a space called "Behind the Scenes is conceived as a space for research. Here we have the opportunity to review work retrospectively, look at ideas that have come to fruition, ideas that have not been realized and consider those still in the research phase as well as the possibilities ahead.

See more information at the Museum of Design

Flowers of fire Exhibition @museum of design
At DesignMarch her work with fireworks and flowers hold the stage with the project Eldblóm - how dance became product design.
Speaker at Designtalks
Sigga Soffia was both the "ringmaster of DesignTalks" in the circus where caos is a norm and balancing an art. and she talked about here shapeshifting project
Liquid choreography - Eldbloma Elixir
The latest creation of artist Sigga Soffia, choreography in a bottle - the drink that will make you dance. made from fireflowers see more here
Flowers of fire Exhibition @museum of design
At DesignMarch her work with fireworks and flowers hold the stage with the project Eldblóm - how dance became product design.
Speaker at Designtalks
Sigga Soffia was both the "ringmaster of DesignTalks" in the circus where caos is a norm and balancing an art. and she talked about here shapeshifting project
Liquid choreography - Eldbloma Elixir
The latest creation of artist Sigga Soffia, choreography in a bottle - the drink that will make you dance. made from fireflowers see more here
Flowers of fire Exhibition @museum of design
At DesignMarch her work with fireworks and flowers hold the stage with the project Eldblóm - how dance became product design.
Speaker at Designtalks
Sigga Soffia was both the "ringmaster of DesignTalks" in the circus where caos is a norm and balancing an art. and she talked about here shapeshifting project
Liquid choreography - Eldbloma Elixir
The latest creation of artist Sigga Soffia, choreography in a bottle - the drink that will make you dance. made from fireflowers see more here

Sigga Soffia published her first poetry book in April 2023, Congratulations on being human, that has received rave reviews 4 stars in Morgunblaðið, and nominated to Maístjarnan Icelandic poetry awards.The book is now being translated to English ....

Sigga Soffia directed a play on the big stage of the National theater based on the poems of the book. The performance got 3 nominations to Gríman the Icelandic theater awards including best original screenplay. The performance features 7 women on stage a beautiful ode to life and friendship and resilience. 

The performance is available for touring, it was featured at the celebration of the Pink Ribbon Cancer awareness in Iceland seeing how the story is the journey of a young mother through chemo in the midst of a global pandemic. For more information on the performance please send a DM.

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